Sharp Sharp is a design company which combines creativity with effectiveness in an empathetic, inclusive approach. We deliver results for our clients by involving them in the creative process, and incorporating audience research and testing into our projects to inform and steer the creative result.
We are adventurous and are adept at covering a range of creative territories including branding, digital, video and print. Our fellow travellers include clients from the entertainment industry such as Warner Bros, Entertainment One plus those from a selection of other industries such as Ocean Spray and Save the Children.
We are highly flexible and deliver excellent value with our associate-based structure. This enables us to apply our approach to projects of all sizes. Steve McInerny directs each project personally, supplementing his design direction and hands-on design work with support from his network of associates and collaborators as required.
Sharp Sharp Creative was founded by Steve McInerny as a limited company (no. 11616398). We are insured for professional indemnity, public liability and have IR35 cover for Steve’s freelance bookings.
Steve has over 20 years’ experience in the design world. He both directs and undertakes hands-on creative work for a variety of projects encompassing branding, digital, video, print and experiential. Steve is an Associate at Hoxby, where he undertakes design direction, creative lead and design work for their blue chip clients including AIA, Merck and B Lab. His past experience includes building and leading an award-winning design and video editing team at global TV producer Fremantle, as well as roles at The Natural History Museum and design agencies.
Awards and other activities
2020 Forty over 40 Nominated and voted in to this ‘top 40’ of people over 40 years old working in Media, Marketing and Advertising
2017 In-House Design Awards nomination Best Example of Internal Collaboration within the Business
2015 Promax BDA UK awards nomination Best Use of Digital
2015 Fresh Creative Awards nomination Best In-house Design Team
Founder and Chair of UK charity Think Malawi
Jen has 20+ years' experience in market research and product development, including for specialist media brands, leading marketing titles and academic institutions. Repeat clients include Autovista, The Drum and Springer Nature Group. We apply Jen's research skills to your design project to inform the ideation process and generate feedback on concepts. She will ensure not only that the research leads to the right design decisions but that it reflects your brand values and resonates with your audience. Jen also runs her own consultancy Thoroughly Good Consulting.
Ella is a copywriter from a creative agency background, with clients across professional services, healthcare, and not-for-profit industries. Years of experience with talented creative teams have given her a deep understanding of copy that can both lead and complement a strong creative concept. Where words can be used to elevate an idea, Ella crafts them into compelling brand messages, digital marketing campaigns and everything in between. Find out more about Ella on her LinkedIn profile.
Evan is a strategist who collaborates with companies on their products, brands, and messaging. It might be a naming project or building a whole brand from scratch – he enjoys working with them to think through the knotty problems.
He helps companies articulate their vision, and set out ways to achieve that vision. He enables them to find a unique tone of voice and the language to speak to their audiences. Whether startups or well established companies, he partners with them to create and evolve an offering that stands out. His experience is wide ranging, from TV and media to deep tech.
Before moving into digital tech, he worked for years in urban design and architecture so has a strong grasp of policy, social engagement and community information. He’s still very interested in how the digital and physical intersect. Evan’s consultancy website is studiojunction.io
We welcome new associates and collaborators when appropriate projects come along. If this is of interest to you, please get in touch via our Contact page.