Creative and digital agencies, freelancers and consultants… add brand strategy, tone of voice guidelines, messaging and more to your creative services offering, with our AI-enhanced service
Provide compelling evidence to your client on the return on investment for branding projects
Deliver a quality, comprehensive service which will enhance your creative projects
Affordable to freelancers, small agencies and their smaller clients
Steve McInerny
BrandSeed Product Lead
Experience
25 years+ experience in branding and design
5 years working with SMEs and major brands as Director of Sharp Sharp Creative Ltd
Training
Berlin School of Creative Leadership
D&AD
Pi School Rome
BrandSeed is part of Sharp Sharp, and was developed in association with London South Bank University.
Here’s what clients and creatives have had to say about BrandSeed
“The strategy document has helped us to clarify what the James Hunt brand stands for today, and sparked useful conversations about who our audiences are. It is clear and concise, and needed minimal additional input from me beyond what I’d already provided to Sharp Sharp.”
“Phat Kandi’s partnership with Sharp Sharp through the BrandSeed process has resulted in a clear, consistent, insightful and purpose-driven brand strategy that will guide myself and my brand’s expansion into collectibles. ”
“You’ve been extremely helpful and collaborative. I really appreciate the flexibility and honesty with which you operate.”
Growth rate of strong, innovative brands above the norm over 12 years*
Our process focusses on four key components which can make the difference between success and failure for a brand and a business.
* Ignytebrands.com
With our white-label service, you can deliver the following items for your clients:
Brand strategy
Establish purpose, values and emotional appeal
Value proposition and personas
Ensure a strong product-customer fit
Tone of voice guidelines
A vital resource for achieving consistency across communications, and when editing and generating content using other AI tools
Messaging framework
Key messages for all stages of the sales process
Tagline and messaging examples
Copy which is ready for your client to use
Retain control
You remain the point of contact with your client
Strategy expertise on tap
Calls and email support with our Director Steve are included in every project
AI enhanced
We use AI tools to enhance, not replace human expertise - all of the documents we produce are crafted and reviewed by a brand strategy expert before they are delivered to you
Full-featured and affordable
Our service is crafted for smaller clients, bringing comprehensive brand strategy within their reach
Brand strategy, demystified
Our logical, streamlined process is straightforward to understand and explain to clients
Simple is best
Our strategies join the dots between the business, the brand and the customer in a streamlined way, in order to ensure that vital fit between customer and brand.
Build long term client relationships
Surveys and other benefits to generate leads and repeat business from your clients
Add to your service offering
Complement your existing offering with high-value brand strategy services
Lead generation survey
Convince potential clients of the need to review their brand with our brand healthcheck